Beginners Guide

8 Ways to Get Backlinks for Your Real Estate Photography Website​

8 Ways to Get Backlinks for Your Real Estate Photography Website

One way to improve the visibility and search engine rankings of your real estate photography website is by building backlinks.

In this article, I’ll discuss 8 specific ways that you can use to get local backlinks for your real estate photography website, which in turn will help your website rank higher in search results.

Table of Contents

Why Backlinks are Important

Backlinks are important for your real estate photography website because they play a significant role in SEO (search engine optimization).

Search engines, like Google and Bing, use backlinks as a way to determine the relevance and credibility of a website’s content.

When a website has a lot of high quality backlinks from reputable and authoritative websites, search engines rank the website higher in search results. This is why backlinks are often considered a key ranking factor in SEO.

Backlinks also help to increase website traffic, which directly affects the amount of possible clients that end up on your website.

Backlinks also help to improve local SEO, especially when the backlinks are from local websites. For a more in-depth explanation of local SEO, check out our article Benefits of Local SEO for Real Estate Photographers.

Give our article, How Backlinks Can Help Your Real Estate Photography Website to gain a more detailed understanding on the importance of backlinks.

8 Ways to Get Backlinks for Your Real Estate Photography Website

  1. Photograph Historic Homes: Reach out to local historical societies or preservation groups in your area and offer to photograph historic homes. Once you have the photographs, ask them to include a link to your real estate photography website on their website in exchange for the usage of or a discount on the photographs.

  2. Partner with a Real Estate Firms: Partner with a local real estate firm and offer to photograph their listing for a slight discount in exchange for a link to your real estate photography website on their website.

  3. Photograph an Open House: Photograph open houses and offer the photographs to the real estate agent at a discount in exchange for a link to your website on their website. Make sure the real estate agent you reach out to has a solid online presence first.

  4. Community Involvement: Get involved in your local community and volunteer to photograph local events or landmarks. Once you have the photographs, ask the community association or club to include a link to your real estate photography website on their website.

  5. Create a Local Photo Blog: Create a local photo blog and feature your best real estate photographs. Then include a bio and a link to your website on each post. Share it on social media and real estate or photography forums so others can share it as well.

  6. Guest Write for a Local Blog: Reach out to local blog or website that is associated with the local real estate market. Offer to write a guest post that includes a link back to your real estate photography website.

  7. Using Local Listing Sites: Submit your real estate photography website to local business directories and online yellow pages, such as Yelp, to get listed and get a backlink.

  8. Building Local Industry Relationships: Network with other local real estate professionals and businesses in your area. Once you develop a relationship, ask them to link to your website and in exchange share a link to their website on yours.

Additional Resources

If you’re just getting started in real estate photography, check out our Beginners Guide. It’s full of helpful articles and tips that will guide you in the right direction as you begin your real estate photography journey.

You can check out our Gear section as well to see reviews and recommendations on the latest real estate photography gear.

If you’re more interested in other resources that can help your real estate photography business, check out our Business Resources page.

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About author
Matthew Digati is a professional Real Estate and Architectural Photographer. Matthew has worked as a Real Estate and Architectural Photographer since 2015 and has photographed properties and projects all over the United States.
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