Understanding Our Real Estate Photography Pricing Calculator

Here at Aryeo, we do our absolute best to provide you with the most accurate and up-to-date information on every aspect of the real estate photography industry. One of the questions that we get all the time is the age old question of “How much should I charge for real estate photography?”

The common answer that’s given is “it depends on your skill level and your market size” – and while that’s true, we thought that real estate photographers needed a better, more direct answer. It’s for this reason that we created the Real Estate Photography Pricing Calculator that you see below.

Now, with that being said, it’s still a good idea for you to give our article Easy Guide to Real Estate Photography Pricing a read as well. Use our real estate photography pricing calculator in tandem with a good understanding of the factors that are discussed in the article and you’ll be able to price your services accurately for your skill level and your market.

Real Estate Photography Pricing Calculator


Total Price

How to Use the Real Estate Photography Pricing Calculator

If you’re unsure about the amount of images you are going to deliver and would prefer to calculate the price by square foot, then simply use the guide below:

10 images = 1000sqft or less

20 images = 1000sqft to 2500sqft

30 images = 2500sqft to 4000sqft

40 images = 4000sqft to 5500sqft

50 images = 5500sqft to 7000sqft

60 images = 7000sqft or more

It’s important to accurately measure your skill level. It can be difficult to be self critical sometimes, but for the real estate photography pricing calculator to work properly, you must be honest with yourself about your skills in relation to the other real estate photographers in your market.

Regarding Market Size/Value, this is a measurement of the value that your market places on real estate photography. If you live in a very large city (New York, Los Angeles, Chicago, etc.) or a highly valued market (Aspen Colorado, Outer Banks North Carolina, Jackson Wyoming, etc.) then choose “Large”. If you live in a very small or rural town, choose “Small”.

We included drone photography into our real estate photography pricing calculator as well since it’s becoming a standard offering for real estate photographers. This calculation is based on one ~20 minute flight and between 5 – 10 photos captured and delivered.

Most importantly though, use our real estate photography price calculator as a general guide rather than a definitive answer. Although we believe that the prices accurately show what real estate photography is worth for all accounted factors, your market may be slightly different. Above all, don’t undervalue yourself!

Additional Resources

This Redfin Study proves that your photos hold tremendous value. Remember this when you’re deciding on your pricing structure. Real estate photography is only growing in demand as well. Just look at how much Zillow has grown over the past decade and you can see the true power of real estate photography.

If you want to offer real estate video services as well but are sure about pricing for your market, then check out our article Complete Guide to Real Estate Video Pricing.

Be sure to check out our Beginners Guide. It’s full of articles with helpful ideas and tips exactly like this one. Our Business Resources page has all the resources you’ll need to get your Real Estate Photography business started on the right path.

Finally, go check out our Gear page to get up-to-date reviews and recommendations on todays best gear for Real Estate Photography.

Frequently Asked Questions

How do you price real estate photography?

Real estate photography pricing is determined by a mix of the market and the photographers skill set. Larger markets mean higher prices. The same can be said about photographers that produce higher quality images.

How many photos should a real estate photographer take?

The amount of photos you capture will depend largely on the size of the property and the budget of the realtor. Roughly though, you can use the scale above to guide your decision making process on how many photos your should capture.

Real Estate Photography Price Calculator